We are thrilled to announce the appointment of Tracey Schokman as our new media Business Unit Director. Tracey will be replacing John Gaylor who is leaving us to head up ePress Pack in the UK. They are a digital Press room software company who mmi Analytics partner with to complement our media data. We will continue to collaborate closely with John and ePress Pack.
Tracey is a seasoned sales leader within the PR and analytics space and her skills and knowledge within the PR SaaS environment will greatly benefit the mmi media team. Tracey has extensive experience in scaling up software businesses and has the objective of continuing to delight existing media customers as well as working with mmi to grow the business globally.
Tracey believes that the key to consistent growth and business longevity is to build long-term customer relationships and strategic partnerships – something we firmly believe in too. mmi’s outstanding client relationships are the perfect complement to that. Tracey also has an innovative approach to business development with a clear perspective on the benefits of digital and new innovative technologies.
We are looking forward to welcoming Tracey to the team to help us continue our global growth following our recent acquisition of the influencer marketing platform Achoo and our £4.5 million investment from angel investors.
Tracey is excited about starting her new role in mmi and said: "This is such an exciting time to be joining MMI, it’s been a lifelong ambition of mine to work within the beauty industry, so this appointment enables me to combine my passion for beauty with my extensive experience in nurturing and growing businesses within the tech space to their full potential. I’m very excited to be joining such a great team."