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get in-depth evidence of retailer pricing and promotional activities

how pricePOINT helps

pricePOINT is a global analytics platform that tracks daily SKU pricing and promotional mechanics. It helps you

Understand over time how my products are priced and discounted compared to competing lines

Establish the most effective etail sites and pricing strategy for new product launches

Monitor the level of site-wide blanket promotional activity to understand the impact on SKU final selling price

Measure if promotions are being correctly executed across my brand portfolio and monitor competitor activity to refine promotional strategy

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€300k missed sales opportunities saved

through minimising out of stock over top 3 SKU's over key period for a client

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features

Beauty industry standard data structure with analysis by brand, line and SKU, company and etailer

Comprehensive analysis of price trends and average prices in authorised and unauthorised, travel retail and grey market

Daily tracking of SKU price and applied discounting including side-wide blanket promotion activity

Unique tracking of timing, frequency and content of gift with purchase, samples and gift sets

"The price monitoring helps us identify trends, rationalise sales data and informs our pricing strategy. The dashboard was set up quickly and was tailored for our needs. The team are responsive and always around to support your business needs."

Adam Jackson, Digital Manager
Kenneth Green