our journey to become

Global Icon Grey - V1

the global standard for beauty industry analytics

 

 

Puig-Logo-600-640-White
Caudalie-Logo-600-260-White
Revlon-Logo-600-260-White
Coty-Logo-600-260-White
Group-Loccitane-Logo-600-260-White
LOreal-Logo-600-260-White
KGA-Logo-600-260-White
Flortal-Street-Logo-600-260-White
Seen-Group-Logo-600-240-White
Body-Shop-Logo-600-White
Babor-Logo-600-White

We are proud of our rich heritage. We have served the beauty industry since 2005 and have evolved our products and services to meet the needs of our beauty clients

MMI-Timeline-2005

mymarketmonitor.com
launched
Web 2.0 PR SaaS

MMI-Timeline-2015

Re-branded
to My Market Insight
Beauty PR insights
Acquired by WISE

MMI-Timeline-2018

etail
services
Beauty marketing insights
 Product development
into etail services

MMI-Timeline-2021-Orange
Re-branded
to mmi

Global standard for beauty industry analytics 

monitoring • measuring • informing

 

To reflect the new era, My Market Insight has just re-branded to mmi Analytics. This includes the launch of new media and etail services in order to bring you deeper levels of data intelligence. 

why mmi?

 

our beauty industry experience and focus cannot be matched

our beauty industry proprietary data is unrivalled

our platform and services are tailormade to beauty industry needs

media solutions
etail solutions

our values

 

uniqueness

Our unique fusion of cutting-edge technologies and in-depth human analysis provides market leading data that enables you to have a complete view of your market

innovation

Our data insights allow us to deliver tailored services and contribute significantly to our clients’ PR, communications, online co-op advertising, influencer marketing and etail strategies

trust

We only serve the beauty industry. We uphold the highest standards of data quality to deliver clean, trusted and easy-to-access data

mmi-team-zoom-image-2
mmi-birthday-girl
mmi-Zoom-image
Shraddha
Rounders-2
Rounders-1
Bumper-cars

leadership team

Christian Eckley
CEO
Leonora Eckley
Marketing Director
Arnaud Marchal
CTO
Caroline Van Der Poel-Bultman
Operations Director
Antongiulio La Corte
Product & Professional Services
John Gaylor
Business Unit Director - media

board of directors

Dipankar Shewaram
Chairman
Mike Ramseyer
Non-Executive Director
Peter Wakeham
Non-Executive Director
Olivier Marret
Non-Executive Director
Steffen Seiferth
Non-Executive Director
Jordan Fink
Non-Executive Director

Revlon-Logo-600-260-White

“mmi’s data platform helps us identify the target journalists and influencers we want to reach for all our different brands as well as evaluate our campaigns to glean insights and key learning’s from to improve our performance in the future.”

Paula Smith, PR Director, Revlon Prestige Division
(Elizabeth Arden & Prestige Licence Fragrances)

 

MMI Corporate Logo Group

get in touch