---
title: Media Monitoring - The Ultimate Guide for Beauty Brands | resources | mmi
description: Use our Ultimate Guide to Media Monitoring for Beauty Brands to learn how you can gather the most value from your media monitoring service.
image: https://www.mmi-analytics.com/hubfs/Offers/2022%20-%20Why%20One%20Tracking%20Platform%20is%20Key%20to%20Your%20PR%20Strategy/Graphics/Website/Media-Monitoring---The-Ultimate-Guide-for-Beauty-Brands-Thumbnail---NN.jpg
---

# Media Monitoring - The Ultimate Guide for Beauty Brands

#### unlock more value from your media monitoring data

#### While 57% of consumers think that less than half of brands create content that feels authentic, print, and digital media provides them with the ‘word of mouth’ insight they seek. But how do you boost those media mentions?

In this ebook, we reveal how you can gather the most value from your media monitoring service. We look at:

- Embracing the changing face of PR
- Defining earned vs. paid vs. supported media
- Analysing your unique media mix
- Keeping on top of competitor data

**The report will be of particular interest to beauty industry:-**  

Communication**, **Marketing and PR professionals

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