2020 UK & Ireland media wrap up report

In 2020, the beauty industry's EMV grew by 8%, with a 16% increase in mentions compared to 2019

In this report

• We take a look at the 2020 beauty industry highlights and compare them with 2019
• You will discover which category lead the growth in both EMV and mentions
• We highlight the top 10 brands within the largest growing categories
• We analyse the total category split by media type