---
title: mmi Blog | Admin (3)
description: mmi Analytics Blog – everything you need to know about media monitoring, etail and influencer marketing to help you grow your beauty brand. (3)
---

- [media](https://www.mmi-analytics.com/blog/tag/media)
- [etail](https://www.mmi-analytics.com/blog/tag/etail)
- [influencer marketing](https://www.mmi-analytics.com/blog/tag/influencer-marketing)
- [company news](https://www.mmi-analytics.com/blog/tag/company-news)
- [events](https://www.mmi-analytics.com/blog/tag/events)

[Oct 12, 2022 •  1 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/Blog-Template---New-Starter-Mathilde-Goyeneche-V1.jpg)

company news

### Meet Mathilde Goyeneche - our new eTail Insights Manager

](https://www.mmi-analytics.com/blog/meet-mathilde-goyeneche-our-new-etail-insights-manager)

[Oct 07, 2022 •  8 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/How-To-Build-a-Successful-Influencer-Marketing-Strategy.jpg)

media, influencer marketing

### How To Build a Successful Influencer Marketing Strategy

](https://www.mmi-analytics.com/blog/how-to-build-a-successful-influencer-marketing-strategy)

[Sep 28, 2022 •  3 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/Blog---What-are-Traditional-Premium-Beauty-Brands-Doing-on-TikTok-V3.jpg)

media

### What are Traditional Premium Beauty Brands Doing on TikTok?

](https://www.mmi-analytics.com/blog/what-are-traditional-premium-beauty-brands-doing-on-tiktok)

[Sep 22, 2022 •  3 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/5%20Ways%20to%20Check%20How%20Your%20Beauty%20Brand%20is%20Represented%20by%20Your%20Retailers.jpg)

etail, media

### 5 Ways to Check How Your Beauty Brand is Represented by Your Retailers

](https://www.mmi-analytics.com/blog/5-ways-to-check-how-your-beauty-brand-is-represented-by-retailers)

[Sep 20, 2022 •  1 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/Blog%20-%20mmi%20Analytics%20New%20CTO%20Kishan%20Kumar.jpg)

company news

### Say Hi to our new CTO - Kishan Kumar

](https://www.mmi-analytics.com/blog/say-hi-to-our-new-cto-kishan-kumar)

[Sep 15, 2022 •  3 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/UK%20Beauty%20Editorial%20Coverage%20is%20Down%2022%25%20in%202022.jpg)

media

### UK Beauty Editorial Coverage is Down 22% in 2022

](https://www.mmi-analytics.com/blog/uk-beauty-editorial-coverage-is-down-22-in-2022)

[Sep 13, 2022 •  3 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/Blog-Data-Restructure-V2.jpg)

media

### Just In: How Your mmi Media Data is Being Enhanced

](https://www.mmi-analytics.com/blog/just-in-how-your-mmi-media-data-is-being-enhanced)

[Sep 08, 2022 •  5 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/5-Tricks-to-Streamline-Your-Beauty-Brands-Online-Path-to-Purchase.jpg)

etail

### 5 Tricks to Streamline Your Beauty Brands Online Path to Purchase

](https://www.mmi-analytics.com/blog/5-tricks-to-streamline-your-beauty-brands-online-path-to-purchase)

[Sep 06, 2022 •  5 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/Are-Beauty-Ecommerce-Tracking-Tools-Worth-the-Investment.jpg)

etail

### Are Beauty Ecommerce Tracking Tools Worth the Investment?

](https://www.mmi-analytics.com/blog/are-beauty-ecommerce-tracking-tools-worth-the-investment)

[Aug 31, 2022 •  5 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/5-Tips-for-Planning-an-Effective-Ecommerce-Strategy-V2.jpg)

etail

### 5 Tips for Planning an Effective Ecommerce Strategy

](https://www.mmi-analytics.com/blog/5-tips-for-planning-an-effective-ecommerce-strategy)

[Aug 25, 2022 •  4 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/The-8-Essential-Elements-of-a-Best-Practice-Beauty-Product-Page.jpg)

etail

### The 8 Essential Elements of a Best Practice Beauty Product Page

](https://www.mmi-analytics.com/blog/the-8-essential-elements-of-a-best-practice-beauty-product-page)

[Aug 17, 2022 •  2 min read

![](https://www.mmi-analytics.com/hubfs/Blog/Blog%20Post%20Images/Your-Complete-Guide-to-eCommerce-Excellence-for-Beauty-Brands.jpg)

etail

### Your Complete Guide to eCommerce Excellence for Beauty Brands

](https://www.mmi-analytics.com/blog/your-complete-guide-to-ecommerce-excellence-for-beauty-brands)

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